Frizz Lauterbach is an experienced editor and digital media manager. He is currently serving as the digital lead for the prominent radio brands BR1 and BR3 at Bayerischer Rundfunk (BR/ARD). He is responsible for the supervision of various genres and digital content, coordinating a comprehensive strategy across multiple platforms. His expertise lies in the development and implementation of innovative content and editorial strategies. Frizz has extensive experience in change management, digital transformation, AI-driven content, integrated media, digital storytelling, and the impact of emerging technologies on media outlets and societal dynamics. It is important to note that Frizz played a leading role in establishing the Digital Communications and Journalism Masters programmes at the University of Music and Performing Arts in Munich. In addition, he co-founded 'Wavelab', an innovation lab and incubator at the Institute for Cultural Management and Media.
