The secret to a successful morning show, from those in the know
As the city wakes up, morning shows can truly set the mood of the day. In Greece particularly, radio prime time is in the morning, thus morning shows comprise an integral part of Greek people's day. Maria Konstantaki from Easy 97.2, Miranda Smoulioti from Cosmoradio 95.1 and Alexandros Vachoritis from 96.9 Rock
Data is the new currency and we have the research to prove it!
Data is currency and understanding how we gather it can surely make the world go round! This session brought together three leading experts—KRISTIAN TOLONEN (Head of Audience Research, NRK), JOHN CARROLL (Director of Research & Audiences, RAJAR), and Professor GEORGE PETRAKOS—to dissect the methodologies shaping audience measurement across Europe. Tolonen offered a candid look
Long Live Local!
“Localisation became our superpower,” said Tamara Orbán-Mikus, Programme and Music Director at Slager FM as together with James Neish, CEO of the Gibraltar Broadcasting Corporation, Thomas Sarri, Head of Sami Radio in Sweden, and Martin Liss, Managing Partner at Podcast360, she discussed the power that local radio stations have and how they
The Melbourne Radio Wars – three stations’ battle for the same audience
Reaching the top doesn’t guarantee you’ll stay there, especially when others are after your spot. Melbourne’s radio wars left the door open for strategy, and Wade Kingsley, The Creative Coach, and guided the audience through it, offering valuable lessons along the way. “Change course immediately if you are wrong” When a top hit breakfast
Audio Agora: Reaching Youth in a Digital Age
Swedish Radio's declining youth listenership highlights a critical challenge for traditional audio. While digital detox trends exist, young people predominantly consume content on platforms like Spotify and social media, viewing radio as outdated. To counter this, broadcasters are shifting strategies. Simon Gooch, Head of P3 & Head of Music Strategy, Swedish Radio,