In a world where content is endless and attention is scarce, the real challenge for audio brands is no longer reach – it is connection. At Radiodays Europe, a session led by Nora Stronstad Elder from NRK and Joeri van Breukelen from Qmusic explored how radio can move beyond passive listening and

In an era of polarized debates and widespread misinformation, journalism faces a critical challenge: how to inform the public without reinforcing division or spreading inaccuracies. This question was at the heart of a thought-provoking session led by Ola Rosling, co-founder of Gapminder, and Keith Moore, Head of Editorial, who explored a simple

Radio and podcasting are no longer just about audio. At Radiodays, FlightStory, the creative force behind The Diary of a CEO, shared how a bold idea can grow into a billion stream brand that resonates across generations and platforms. Hosted by Sam Bonham, BBC Senior News Editor, the session featured Christina Brenton,

In today’s media landscape, the question is no longer whether to choose audio or video – it’s how to make them work together. Leading media organizations are increasingly recognizing that audio and video are not competing formats, but rather complementary. This topic was discussed by Head of Social Media for Music &

In the session presented by Nuppu Stenros and Mikael Salmelainen from the Finnish public broadcaster YLE, the focus was clear: how do you truly reach young men and build a community around them? Their answer lies in the video podcast “Menny pahaks” (Gone Bad), available on the Yle Areena app, which has successfully created