Radio has a visibility problem. That was the starting point of this session, led by Wade Kingsley, The Creative Coach and Founder of Podtential. While paid marketing remains a core ingredient for successful brands, radio is falling behind. A lack of investment, combined with independent creators generating their own viral moments, means the

BBC Radio 1 has a long legacy of breaking new music. Over the years, the iconic New Music Show has been hosted by legends including Steve Lamacq, Jo Whiley, Zane Lowe, Annie Mac, and Clara Amfo. Today, Jack Saunders has taken the show into the 2020s, reinventing music discovery for young audiences

At Radiodays Europe, Niall Power, Beat Radio, showcased ten of the most creative radio promotions from around the world – and while they ranged from simple ideas to large-scale stunts, they all revealed one thing: great radio today is built on participation, not just listening. Some of the strongest campaigns turned radio into

In a time when radio is constantly challenged by streaming platforms and social media, some stations are not just surviving – they are growing rapidly. At “The Rockstars of Ratings” session, three industry leaders shared how they achieved extraordinary audience growth by thinking differently. The session featured Dominik Evers, Jarrod Gräetz, and Jan-Henrik Schmelter – each bringing a

At a time when many considered radio a fading medium, leaders like Frans Kok, Head of Communications, Nationaal Media Onderzoek (NMO) and Liedewij Hentenaar Managing Director, Audify, presented a compelling case for why audio is not only alive – but evolving. Their message was clear: this is not a disruption, but a controlled revolution in audio audience measurement. The