Joshua Dean Fox is a Sydney-based social media expert, award-winning podcast host and content creator who believes the best content and strategies start with doing the unexpected. To turn his clients’ followers into fans, Joshua’s approach starts by breaking down the barriers between talent and audience, making them as raw, relatable and accessible as possible. Across his work, Joshua challenges the idea that content should follow what has worked before. He creates for the way people consume media now - which is constantly changing - and is always asking: What’s next? And how can he take his clients there before anyone else? Most recently, Joshua worked as Creative Director for the launch of Australia’s first subscription-only radio show, Kyle Sandilands Live, bringing together social media, digital marketing and reality television-style storytelling to transform a traditional media brand into a direct-to-consumer digital platform. The launch strategy generated $1 million in subscriptions within its first six hours. As traditional media continues to evolve, Joshua isn’t preparing for its decline. He’s focused on what comes next: turning follower counts into commercially successful communities.
