Truly engaging your audience through Twitter Spaces and WhatsApp.
Sinatou Saka, Editorial Project Manager & Specialised Journalist at RFI & France 24 spoke about using WhatsApp to connect to listeners. She uses a simple format of a short message, interactive format and makes sure it is relaxed in its tone - even using emojis. It’s also about finding out how your
How can you make better ads?
For this conversational session, Kris Clarkin and Diederik van Middlekoop joined Liedewij Hentenaar, to talk about the ways in which the industry can make better ads for radio. First, up, Kris and Diederik both agree that the best ads are short and get straight into the detail of the product or service they
A gang of youth radio stations
Nick Karkazis is the Programme Director and Head of Imaging at SPIN 1038 in Ireland. He doesn't use the word "youth" too often because his audience wouldn't really like that word, but he has worked incredibly hard attracting the "youth" audience to his station. Nick has created several specialist shows. One of his
How to make journalism for citizens not for journalists
Ask Shirish Kulkarni how we save journalism and he’ll tell you he doesn’t want to save journalism. At least not the sexist, racist and homophobic journalism he feels often prevails. The templates that exist for journalism are outdated and largely created by, and created for, middle class white men. He wants this to
What talent needs to thrive
As audio competitors like streaming services crop up, it's only radio and the talent on radio stations that offers advantages over those other services. Commissioned specifically for RadioDays Europe and conducted by Currienordén, a new international talent survey reveals that 59% of radio professionals spend between 1 and 3 hours preparing for their