Radio Personalities: Up your Game!
How can radio personalities up their game? According to iHeartMedia's Dennis Clark it boils down to becoming a 5 Tool Player. While being a term borrowed from football players, he thinks it can be applied to radio as well. According to Dennis, in radio those five tools are: On Air, Social Media, Branding,
Think about it…What keeps your CEO up at night?
Have you ever wondered what keeps the CEOs of the mass media field awake at night? Steve Ahern, the CEO of Radioinfo/AMT, welcomed four other professionals on stage for a top-level discussion on what are the current pressing issues they need to cope with on an everyday basis. Kostantinos Fotopoulos (CEO of Audiomax
Authenticity: the new currency of celebrity podcasters
Entering the celebrity podcast arena is like a game of Russian roulette, with the odds being against you. In the past few years, a graveyard of unsuccessful projects has been created. How can someone dodge the bullet? Dylan Haskins, a commissioner for podcasts at BBC Sounds, reflected on the case of Dua Lipa’s
Reinventing Radio: How NRK and Bauer Media Are Shaping the Digital Future
The future of radio is digital, but the road there isn’t the same for everyone. In an eye-opening session, CATHINKA RONDAN (Head of Audio, NRK), OLE-BIRGER NEERGÅRD (UX Designer, NRK Radio), and TOBIAS NIELSEN (Senior Vice President Digital, Bauer Media Audio) shared how they’re navigating the transition from traditional to digital radio—each
From Tyrants to Tunes: Decoding Smash Hits
The seminar explored two distinct yet successful media projects, each demonstrating the power of understanding and catering to user needs. The first, Danish podcast "Tyran," created by Anders Stegger for P3, tackles the fascination with "evil" by presenting historical tyrants' narratives from their perspectives. Stegger recognized a gap in the market, observing
