Radio on demand from a youth perspective
In a conversation moderated by Aslak Gottlieb (academic researcher from Southern University of Denmark) three young Czech media users talked about what type of news they prefer in their feed, and how to engage the younger audiences in news content? Aslak presented data which shows that public TV and Radio stations are the
From Weather Reports to Radio Stations: Case studies of AI in Media
When we talk about AI, we tend to look to the future, and sometimes we overlook what's happening today. We see new examples of the practical use of AI on a daily basis, some are groundbreaking, but not everything that glitters is gold. "We have to be aware of the opportunities but
The ultimate guide to music programming
One of the first of Tuesday’s sessions consisted of a discussion between Head of Music for BBC Radio 1 and 1Xtra Chris Price, producer and presenter of the Greatest Hits Radio Des Paul, head of the production company ‘Bounce’ Nik Goodman and Head of Music at Radio X Lea Stonhill. Firstly, the auditorium applauded
A younger audience needs more content, a mature audience more time
The latest research from Europe and the US was presented by Malene Kaasgaard Christiansen, Audience Researcher from Danish National Broadcasting Corporation and Tom Webster from Sounds Profitable, based in the USA. According to the Danish research presented by Malene Kaasgaard Christiansen, 63% of young people age of 18-34 listen to podcasts, however, they
We live in a time where anyone can create content and reach audience
Angela Stengel, head of Australian Broadcasting Corporation’s Innovation Lab, started the last session of the day titled What younger audiences really want, with features most expected to see in the future, mainly connection, community and talent. Although there are great numbers of followers throughout the world crises, “ABC and radio in general
