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March 2025
2025 (Page 3)

“Localisation became our superpower,” said Tamara Orbán-Mikus, Programme and Music Director at Slager FM as together with James Neish, CEO of the Gibraltar Broadcasting Corporation, Thomas Sarri, Head of Sami Radio in Sweden, and Martin Liss, Managing Partner at Podcast360, she discussed the power that local radio stations have and how they

Swedish Radio's declining youth listenership highlights a critical challenge for traditional audio. While digital detox trends exist, young people predominantly consume content on platforms like Spotify and social media, viewing radio as outdated. To counter this, broadcasters are shifting strategies. Simon Gooch, Head of P3 & Head of Music Strategy, Swedish Radio,

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