Future of radio depends on blending analytics with human instinct
In the coming years you might see bumper stickers outside radio stations saying “Data is more important than God.” It was a playful setup for this session with a very serious point - radio and audio still have a lot to learn from data. In “The Perfect Mix: How Data Supercharges Radio
From Simple Tools to Intelligent agents
In the rapidly shifting landscape of digital media, a fundamental gap has emerged between how we value content and how we execute its delivery. While the "walled gardens" of social media have mastered the art of frictionless buying, the open web and specifically the high-context world of radio and podcasts has remained
From Presence to Performance: Radio in the Connected Car Dashboard
For decades, radio has dominated the car. It has been the default companion of drivers – constant, trusted always… just there. For you. But while radio has always been present in the dashboard, it has rarely been understood there. People can’t do without it, but they also don’t really notice it. That may
Winning Young Audiences: Strategy, Community, and Longevity
Engaging young listeners is about more than creating content, it’s about strategy, community, and building long-term habits. A recent session hosted by Remi Horgar, Head of Podcast and Youth at NRK, brought together experts to share insights on reaching and retaining young audiences. Speakers included Ida Lundqvist, Editor at Sveriges Radio, Juska
Broadcasters must evolve to stay relevant in the 2020s music ecosystem
The global music landscape has shifted dramatically in the last decade. Streaming, social platforms and new creative economies have changed how artists emerge and how audiences discover them. This session explored what this means for broadcasters and why collaboration is the future. On stage we welcomed Kevin Barton (Departure producer / Radiodays North
The Rise of Populism in Europe: Are we losing trust in media?
At a recent debate on democracy, media, and populism in Europe, several experts came together to share their perspectives: Henriette Engbersen (Public Value Team Lead at the Swiss public broadcaster), Julius van de Laar (Chief Strategist at Van de Laar Campaigning), Vibe Klarup (Amnesty International Denmark), Anders Samuelsen (former Foreign Minister of
How to stay relevant and true in a fragmented audio world
The audio landscape has transformed dramatically. What was once a limited ecosystem of a few trusted broadcasters is now an endless stream of podcasts, social media clips, and AI-generated content. In this environment public broadcasters face a pressing question: how do you remain relevant, trusted, and impactful? Drawing on insights from Mohit Bakaya,
How Children Are Shaping the Future of Audio
A lively discussion with Gregory Watson, Managing Director at Children’s Radio UK Ltd, Caroline Pouron, Podcast Commissioner at Sveriges Radio, Eloise Elandaloussi from tonies GmbH, and hosted by Henriette Hoj Gharib, CEO of Podster ApS, explored how kids are changing the way audio is created and consumed. Changing Listening Habits Caroline Pouron shared that
More Than a Morning Voice: How Kris Fade Turned Radio Into a Lifestyle Brand
It didn’t feel like a formal interview. It felt real – raw, honest, like two people just talking about life, career, and everything in between. And that’s exactly what defines Kris Fade – authenticity. Today, he is the voice of Dubai mornings on Virgin Radio Dubai, but his journey into radio wasn’t planned. In fact, he
From Reach to Revenue: Radio’s Next Shift
Radio has never had a reach problem. If anything, it has always been its greatest strength. With 87% weekly reach across Europe and North America and billions of global listeners, it remains – perhaps surprisingly – he last true high-reach medium. And yet, sitting in a room full of industry professionals in
