Ana Ormaechea is Chief Digital Officer (CDO) at Prisa Radio, the world’s biggest Spanish-language audio production company. In Prisa Radio she leads the Audio first product strategy for 30 brands in 4 different countries (Spain, Colombia, Chile and Mexico) with brands such as Cadena SER, los40, Caracol Radio, WRadio.
Expert in Audio and Voice, she develops strategies to apply Artificial Intelligence to Voice and Audio with leading projects such as “Victoria, the voice of Soccer” (Inma Best Audio product of the year 2023) or Tailorcast (Audio audio recommendation engine)
In 2015 she founded Cuonda Podcast, the first independent podcast network on Spanish, awarded with a Google DNI Found and that was honoured with a Premio Ondas.
In 2010 she received a scholarship to study Science, Technology & Society at the Human Computer Interacting Lab in Stanford University, focusing on voice interfaces.
She was partner at Prodigioso Volcan consulting, where she led the consulting area, promoting the digital transformation of companies and media outlets such as El País, El Universal (México), Diario de Cuba.
In 2015 she received a Tow Knight Fellowship at CUNY
