Rob Greenlee runs content and partnerships at Libsyn. He spoke first, focussing on the importance of good ads in podcasting. Your ads must be aligned to the broader message of the podcast, and must be more focused on the audience than the advertiser. If they are done well, they can contribute to the building of trust

Julie Shapiro, from PRX and Radiotopia, was the first person to speak. She knows what it is like to run a successful podcast, having looked after Ear Hustle, the first podcast created and produced in prison. But, how can people get a show on Radiotopia? It's difficult and there's a lot of ideas. "Someone is literally pitching

Siobhan Kenny used to be the boss of Radiocentre, the industry body for commercial radio in the UK, and she is now a consultant. She opened the Radiodays Europe Women session by talking about her career and what she's learnt. She spent time promoting diversity and increasing the reach of the organisations

Join us for a drink this evening 5.30-6.30 in the main hall at Malmömässan and take a moment to get to know your fellow delegates, discuss the day's events, catch up on exhibits and meet the team.

11.00–12.00 Radiodays Europe Women SUNDAY SUMMITS 12.00–15.30 Track 2 Podcasting Summit – In Partnership with Acast  Supported by Podcast Day 24 Developing a new show • Making podcasts pay • Designing your podcast to be a success • What is next in podcasting 12.00–15.30 Track 3  Next Gen Youth Summit – In Partnership with THIS Representing the next generation – hands on