Pocket FM: Revolutionising Audio Entertainment
Pocket FM, with 3,000 employees, is rapidly becoming the "Netflix for audio storytelling," boasting 200,000 listeners and a projected 100 billion streaming minutes in 2024. Founded in 2018, they found success in 2021 by focusing on audio series, a serialised format akin to TV shows, featuring daily episodes, voice acting, and diverse
From Digital to AI Transformation: Emotion takes centre stage
BJÖRN ÜHSS, Founder of AudioStack.ai, delivered a compelling vision of the future where AI and emotion go hand in hand, shaping a new era of creativity and sales. The message was clear: TTS (text-to-speech) alone no longer satisfies. Emotion is the currency of effective audio, and AI is now sophisticated enough to replicate
Empowering the Next Generation of Listeners
Kids can make the difference," Laure Grandbesançon, producer at Radio France International, highlighted. But in order to do so, they must be given the opportunity. Juska Wendland, radio host at YLE, who is currently writing a PhD about podcast audiences and their sense of community, shared his research by posing the following
Comedy Kings & Queens: Chart-Topping Podcasts Unleashed
This session delved into the art of creating chart-topping comedy podcasts, revealing how humour can be a powerful engine for audience growth and engagement. Tara Lina Shahin of NRK introduced "Desken Brenner," a satirical news podcast that successfully transitioned from a popular TV format to audio. Their approach blends scripted structure with
A peek behind the Desk – How NPR’s Tiny Desk inspires millions
How do you attract the best of the best? NPR’s Bobby Carter has to ask himself that question every day as he revealed in a fascinating conversation with Des Paul, Producer at The Content Works. As Producer of the famous Tiny Desk concerts, Bobby has managed to book every major artist of
