Speaker Profile: Mary Hoogerbrugge

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Mary Hoogerbrugge is branding specialist at De Positioneerders. Her fields of expertise are brand positioning, portfolio management and effectiveness research. De Positioneerders support their clients developing a clear, sustainable positioning for their organization or brand(s) that guides future decisions. De Positioneerders work for clients in both commercial and public / non profit sectors.

Mary is an active player in the Dutch advertising industry. She is chairman of Effie Awards Netherlands and patroness of SWOCC, a foundation related to the University of Amsterdam, that stimulates knowledge development on branding and advertising. 

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