Philipp Kurz is a proven strategy, brand and marketing expert in the media industry. He took his first professional steps at local radio in the fields of activity in editing, moderation and sales. He completed training and studies in communication and business administration. The founding, development and expansion of a regional TV provider was his first major career step up to deputy management. This was followed by a move to the public broadcaster SWR, where he accompanied the strategic development of the company, especially in the field of journalistic digitalisation. For almost ten years now, he has been responsible for the product and brand strategy as well as the operational marketing of BAYERN 1, BAYERN 3 and PULS at BR.