30 ideas in 45 minutes
Florence Fischer, who is a host at SRF in Switzerland, started the session by discussing fake news – and how to avoid it. She said, don’t share something you don’t know is 100% trustworthy. Double check things first. Wade Kingsley, founder of The Ideas Business in Australia spoke about making on-air promotions better. He suggested that delegates
Stewart Copeland in Conversation
Stewart Copeland is a music industry legend, having been part of one of the most successful rock bands of all time - The Police. In this session, he talked to Ben Jones from Virgin Radio about his amazing career, and the role radio has played in his life. Stewart shared stories of his
Monetisation for digital radio and podcasts
DAB and podcasting was Grant Blackley’s focus over the course of the session. But he started by outlining the company’s priorities; - Reach (95% of Australians are reached by SCA), localism (operating across 65 key locations), and attributes such as people and sales. Snapping up their maximum allotment of DAB on release of
Being one step ahead of tech giants
Michal Marcinik from AdTonos showed delegates how, through the use of technology, radio can stay one step ahead of the tech giants. Michal created one of the first internet radio stations Radio Net in 1989 at a time when people didn’t understand it nor at that time were they interested in it. From
Become The Best Friend Of Your Target Audience
The room was not big enough for all the delegates wanting to find out more about young audiences. First up, Rasmus Kidde shared the results of “Convenience and Relationship”, a study about the media consumption habits of Danish youth. A study that had the close cooperation of Radiodays Europe’s general manager, Peter Niegel. The
Making Radio Profitable
The key difference between broadcasters and Spotify is curation, radio must make good programs with good content. Should we be making local content or should we centralize content production to save money and use better talent? He suggests neither approach is optimal, in Nico’s view a hybrid approach is best. Research suggests the channel doesn’t matter that
Presenters Are Top Athletes: Give Them The Best Coaching
“Presenters are like star football players. Messi trains several days a week, but it’s not because he's bad. Likewise, coaching sessions are also vital for presenters” - Nik Goodman’s opening was the kick off to yet another great lesson at Radiodays Europe. Lasse Roldkjer explained how he uses the “appreciative enquiry” feedback model.
I’m A Podcast, Get Me In Your Ears!
With mainstream media finally sailing full tilt into the teal waters of podcast, fans now have another piece of content from their favourite reality TV shows . The room applauded as two executive producers of reality TV pods walked out to tell delegates more about their work. Matt Deegan (Love Island: The Morning After) was
Refreshing BBC Radio 2
Helen Thomas (Head of Content Commissioning at BBC Radio 2) and Jeff Smith (Head of Music at BBC Radio 2) discussed how to effectively make changes at a market leading radio station. They questioned when the best time to refresh a station is – and the dangers around turning off loyal listeners with
Car Radios of the Future
Morgan Jouber (UX Evangelist, PSA, France), Martin Koch (Head of Entertainment and Multimedia Development, Audi, Germany), Joe D'Angelo (Senior Vice President, Broadcast Radio, Xperi, USA), Laurence Harrison (Market Development Director, Digital Radio UK, UK), Michael Hill, (Managing Director, Radioplayer, UK) and Jim Receveur (CEO, Bauer, Denmark) discussed making radio a central part of connected cars in the future. They