Fighting for Trust: Defending Public Media in a Fractured World
As the afternoon sessions began, Ryan Merkley – Chief Operating Officer, NPR – and Kristian Porter – CEO, Public Media Alliance – led a sobering yet ultimately hopeful conversation about what it means to defend public media in a time of political pressure, declining trust, and a collapsing commercial news landscape. Merkley described
Who’s buying listeners? How to use paid media to grow your podcast
Publishing your podcast is just the beginning. The real challenge is getting it in front of the right listeners. At Radiodays, a panel of experts including Hannah Southern from Podcast Discovery, Arielle Nissenblatt from Pinwell by Audily, Sarah Toporoff, Head of Growth Europe at Disco by Headliner, and Pierre Matignon, Marketing Project
Branding you can hear: radio’s secret weapon in a crowded market
In an audio world overflowing with playlists, podcasts and algorithm‑driven feeds, a radio station without a distinct sonic identity risks becoming just another stream. In this session Thomas Giger (Branding Consultant & Partner, Pure Jingles), Phil Tozer (Managing Director, Wisebuddah) and Tamara Orbán‑Mikus (Program & Music Director, Sláger FM) made one main message clear - in 2026, imaging
From listeners to fans: connecting with your audience
In a world where content is endless and attention is scarce, the real challenge for audio brands is no longer reach – it is connection. At Radiodays Europe, a session led by Nora Stronstad Elder from NRK and Joeri van Breukelen from Qmusic explored how radio can move beyond passive listening and
From certainty to curiosity: How journalism can correct itself.
In an era of polarized debates and widespread misinformation, journalism faces a critical challenge: how to inform the public without reinforcing division or spreading inaccuracies. This question was at the heart of a thought-provoking session led by Ola Rosling, co-founder of Gapminder, and Keith Moore, Head of Editorial, who explored a simple
From Podcast to Cultural Phenomenon: FlightStory’s Blueprint for Success
Radio and podcasting are no longer just about audio. At Radiodays, FlightStory, the creative force behind The Diary of a CEO, shared how a bold idea can grow into a billion stream brand that resonates across generations and platforms. Hosted by Sam Bonham, BBC Senior News Editor, the session featured Christina Brenton,
Audio Meets Video: A Smarter Strategy for Growth in the Digital Age
In today’s media landscape, the question is no longer whether to choose audio or video – it’s how to make them work together. Leading media organizations are increasingly recognizing that audio and video are not competing formats, but rather complementary. This topic was discussed by Head of Social Media for Music &
How YLE builds community for young men through Podcasting
In the session presented by Nuppu Stenros and Mikael Salmelainen from the Finnish public broadcaster YLE, the focus was clear: how do you truly reach young men and build a community around them? Their answer lies in the video podcast “Menny pahaks” (Gone Bad), available on the Yle Areena app, which has successfully created
From two days’ work to five minutes – AI in the workflow
“Something that used to take two days now takes five minutes,” explained Roger Hoffman, Head of Digital at FFH Media Group. The philosophy behind their AI usage is simple - which workflows can help get the work done faster? This is done by looking at where AI can do the heavy everyday tasks -
The Future of Commercial Radio: Adapt or Be Left Behind
Where is commercial radio heading next? That was the focus of a high level discussion bringing together Steve Jones, CEO of Stingray Radio, Simon Myciunka, President Audio and CEO Audio UK at Bauer, and Kari Laakso, President of Nelonen Media, with Jess Kelly leading the conversation. The message across the panel was clear.
