Facebook Audio
Not many people working in radio have had a chance to use Facebook Live Audio. Newly launched, it's only available for verified pages at the moment. For Guido, Facebook Live has just begun, and the audio element is a key part. What learnings has Facebook got for the radio industry? Guido has researched several Facebook Live users.
Beyond spots and dots
The relationship between the programming and sales team is always a tense one at radio stations. They often have different ideas regarding how to make it work. Presenter and Comedian, Dermot Whelan, Today FM, Ireland, gave an entertaining explanation about how for him, the creativity is always the most exciting thing. ‘On average
Launching NEW imaging
"What is the future of the jingle? As jingle creators, the team at Pure Jingles have been told often that ‘people get tired of jingles’. Using branded intros are a creative way to engage with the station name without the audience getting over familiar with the same few pieces of creative between
Shame – the teen monster hit
Hakon also discussed what we can learn from Shame about progressing with millennials in radio. He suggested that we 'take the target market seriously, accept them as they are and try to provide for that'. Shame aims to help 16-year old girls with their self-esteem and show them the benefits of confronting
Christian O’Connell
After nearly 20 years on the air, Christian has a few tips for presenters
Extreme engagement: Your audience can do more than listen
Manoush is the host of WNYC’s podcast ‘Note To Self’ in New York and has learnt a lot of lessons through that. She says that having conversations with audiences is the start of them giving back. It’s a circular feedback loop from thereon in – the ‘Virtuous Cycle of Content.’ Manoush encouraged us to remember that our
Hello from the other side
Stephanie knew two things growing up, she wasn’t a boy and she wanted to work in radio. Having reached a career high, presenting the biggest out of London breakfast show in the UK, Stephanie found herself needing to address the unhappiness still having to live as a man. 'Authenticity is important in
Leadership secrets from Berlins #1 radio-station
We’ve got our leadership process completely upside down according to Marc Haberland, and as Vice-Program Director of the at Berlin’s most popular radio station, he’s a good person to ask. 'Team work is vital'. Marc suggests that to get the best from the your team, perhaps you need to shake everything up. He suggests you look
Data driven audio advertising – in the age of low attention
Times are changing in the advertising business. As the digital age has completely transformed the way we get content, experts Frank Bucher from RMS in Germany, and Sam Crowther, from Amillionads in the UK, explain how advertising is trying to find an audience that gets content from anywhere. Frank Bucher, MD Digital Media, RMS, explains that everything
Believe in the Power of Sound
Anthony Gay gave us the lowdown on how to harness the power of audio. He reminds us that manipulating sound is a superpower – and has a real effect on the listener. It’s innate in humans to respond to sound, like the roar of a lion, for example. We can’t turn our ears off! He told