Think about it…What keeps your CEO up at night?
Have you ever wondered what keeps the CEOs of the mass media field awake at night? Steve Ahern, the CEO of Radioinfo/AMT, welcomed four other professionals on stage for a top-level discussion on what are the current pressing issues they need to cope with on an everyday basis. Kostantinos Fotopoulos (CEO of Audiomax
Authenticity: the new currency of celebrity podcasters
Entering the celebrity podcast arena is like a game of Russian roulette, with the odds being against you. In the past few years, a graveyard of unsuccessful projects has been created. How can someone dodge the bullet? Dylan Haskins, a commissioner for podcasts at BBC Sounds, reflected on the case of Dua Lipa’s
Reinventing Radio: How NRK and Bauer Media Are Shaping the Digital Future
The future of radio is digital, but the road there isn’t the same for everyone. In an eye-opening session, CATHINKA RONDAN (Head of Audio, NRK), OLE-BIRGER NEERGÅRD (UX Designer, NRK Radio), and TOBIAS NIELSEN (Senior Vice President Digital, Bauer Media Audio) shared how they’re navigating the transition from traditional to digital radio—each
From Tyrants to Tunes: Decoding Smash Hits
The seminar explored two distinct yet successful media projects, each demonstrating the power of understanding and catering to user needs. The first, Danish podcast "Tyran," created by Anders Stegger for P3, tackles the fascination with "evil" by presenting historical tyrants' narratives from their perspectives. Stegger recognized a gap in the market, observing
The future of news podcasting in the UK
So what is the future of news podcasting? Well Tony Pastor, Co-Founder of Goalhanger and Dino Sofos, CEO of Persephonica would argue that you need to go against traditional norms and invest time into your audience and build your relationship. Both said there are many challenges that appear in the commercial market,
The Power of Passionate Niches
In today's world, niche music stations are a powerful solution to endless listening choices. Gary Stein, Director of Audio at Bauer Media Audio, Gill Hind, COO of Enders Analysis and Nik Goodman from Bounce held a talk exploring different formats, strategy and genres. Nik Goodman talked about the importance of niche and hyper focused
Podcast Powerhouse: Driving Loyalty Through Connection
Norma Jean Belenky, a seasoned podcast consultant, shared her expertise on building and retaining a loyal podcast audience. She emphasized that audience growth is a multifaceted endeavor, encompassing quality content, strategic guest selection, effective PR, partnerships, industry networking, targeted social media marketing, and consistent branding. Crucially, she highlighted the paramount importance of
How is sonic branding evolving?
Sonic branding is evolving fast, in this session 3 jingle production companies give their take on what works and what you should be doing in audio production. Lee Price, moderator, asked are clients still asking for the same thing. Matt Fisher, Creative Producer at Wise Buddah said they are still being asked for
The Goalhanger story: Building international communities
The Goalhanger Podcasts have established their name as one of the most successful podcast series in the UK and they are steadily expanding their reputation it the international market. Tony Pastor, co-founder of Goalhanger explained in “The Rest Is Yet To Come: The Goalhanger Story” how they have emerged thriving and what
The power of radio in the cloud
Host Tamara Orban-Mikus, Programme and Music Director, Slager FM began the session by getting a temperature check, asking who in the room uses AI and can AI be used to make radio better and most of the room put up their hands to say yes. She then asked the panel how they
