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March 2018
2018 (Page 9)

Martin Baumgartner (Swissradioworld, Switzerland) kicked things off. Smart speakers have our data, shopping baskets, voice recognition, and companies with endless resources behind them, so why are we still investing in radio? It's a rhetorical question, but a good one. "We need to make the product as attractive as possible" Martin said, "it's our

Four top-level radio executives from across Europe came together to share their views on the challenges and opportunities for broadcasters today. Cilla Benko (Swedish Radio) opened the session by reflecting positively on the opportunities open to audio – from the start of the podcast boom to personalisation. She said that “It’s more than

Ina Tenz (Antenne Bayern, Germany) has been working on new podcast and app-based technologies. She highlighted the value of competition beyond classic competition borders. Antenne Bayern in Munich has built a new radio listening app, with road warnings and safety messages which pop up. Caroline Grazé (Radiodayer Worldwide, Germany) focussed on the Radioplayer

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