Erwin Linnenbach has decades of experience in the German media market. He has built up and managed various radio stations (RADIO PSR, R.SA and others), and also initiated the founding of REGIOCAST GmbH & Co. KG, a nationwide radio network that now unites numerous analog and digital audio brands. For years, he was successfully responsible for the company’s fortunes as spokesman of the management board. After a brief detour into the theme park business, where he further developed the Leipzig theme park BELANTIS and significantly increased sales, he returned to his roots in 2020 to set new impulses in the media landscape.
When Norway switched off FM, many thought it's the end of the world in this session we'll take a look at how that really went, plus why are broadcasters investing in radio 'big time' in Germany. Finally a Czech case that proves all hesitations are wrong when it comes to digital platforms.