Paul Cranwell

VP of Strategic Partnership, AdTonos

Paul Cranwell is a highly experienced specialist in audio, partnerships and business development, with a career spanning 30 years. Paul has led some of the biggest companies in the media industry to massive growth. He was Managing Director at Radio Works / Maple Street Studios, Director for The Specialist Works, and other leading UK radio stations in Manchester, Nottingham, Birmingham and London. Paul’s relationship development experience is both global and UK based, focusing on sales development, marketing and operations. He also has extensive experience in digital enterprise, media, outdoor audio, advertising, tech, commercial radio, agencies and e-commerce. Currently, as VP of Strategic Partnerships, Paul drives AdTonos' growth internationally by securing key partnerships across North America and Europe.

All Sessions by Paul Cranwell

10:15 - 10:55
Track 4

Programmatic advertising. Friend or Foe? Session hosted by AdTonos

Wish you had more ad revenues, but unsure if programmatic is the answer? We share the facts around programmatic advertising in the radio industry, the good the bad and the ugly. If you want to improve your ad-fill ratio without expanding your sales team, then this session is for you.